Home Depot Garden Center
This integrated campaign for the Home Depot Garden Center emphasizes the feeling of family and community people have with their plants.
Banner Placement inside Home Depot Garden Center
Virtual Greenhouse: Forum, Database, and Store
Delivery: Direct to Consumer
Community Garden: In-person Experience at the HDGC
Shared community propagation station.
"Take a cutting, leave a cutting."
Plant Adoption Event Poster and Certificate
Instagram #PlantFamily: User generated content